hmmh | Brunel

Number one spot: Social recruitment for Brunel

Using Twitter successfully in corporate communication is on many companies’ agendas, and we demonstrate how to do this with our customer Brunel. The Twitter channel at Brunel GmbH has been initiating Social Recruitment Monitoring in Germany for several weeks now.

Social Recruitment Monitoring measures the success of the respective social media channel. The ranking takes into account fan numbers, as well as various parameters for measuring activity and interaction between companies and followers.

A clear strategy for social media channels can strengthen the company as a brand, and therefore also as an attractive employer. Together with Brunel, we set goals for the Twitter channel, and advise customers on its strategic development and management. The strategically chosen content focus specifically positions Brunel as an expert in selected fields, allowing the company to reach out to high-quality applicants, while also promoting dialogue within the desired target group.

Our team has been looking after the global engineering and HR provider’s social media needs for three years. In addition to strategic development and consulting, we also monitor the Twitter channel.